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### 2. The "Savvy Shopper" ðŸ§Ū **Core Pain Point:** Supermarkets are too expensive; TikTok Shop offers the best value. **Scene:** Kitchen table / Living room (unboxing) ïŧŋ * **0-5s (Hook):** * **Visual:** The woman tosses a small, expensive supermarket pack (with a red 'X' graphic) aside and hugs the massive Melluxe box. * **Audio:** "Stop paying two pounds for one pack at the supermarket. Look at this." * **5-10s (Value):** * **Visual:** She pours the 24 packs onto the table, forming a mountain. Text overlay: **79p PER PACK**. * **Audio:** "Twenty-four packs. Eighteen ninety-nine. That works out to 79p a pack!" * **10-15s (CTA):** * **Visual:** She pats the pile of wipes with satisfaction. * **Audio:** "Sorted for months. Don't miss this deal.". Voiceover: ""

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### 2. The "Savvy Shopper" ðŸ§Ū **Core Pain Point:** Supermarkets are too expensive; TikTok Shop offers the best value....

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